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Positive Thinking

ByHarvey Kalmenson

There are times when I wonder why I write a blog. Many years ago when I first picked up a pen for profit I was told in no uncertain terms to prepare for criticism. At least then I was being paid, and somehow indecision regarding the validity of my work didn’t seem to get to…

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The Promo and the Tag

ByHarvey Kalmenson

There is a great similarity between a promo actor, and a commercial actor. In both cases truth casting applies. In the so-called old days, “promo guys” were all cut from the same cloth. Either the Ernie Anderson basso, or the Casey Kasem sweet, sweet, “California Crackle.” Both of these men, for many years, led the…